/* ===========================================================
   TURNKEY SEO - shared design system  (fire brand)
   Magenta #FF1564 · Orange #FF6B00 · Yellow #FFD100 · Purple #3D0099
   Plus Jakarta Sans · dark-first
   =========================================================== */
@font-face{font-family:'JK Fallback';src:local('Arial');ascent-override:96.54%;descent-override:24.52%;line-gap-override:0%;size-adjust:101.97%}
:root{
  --bg:#080410;--bg2:#0e0718;--ink:#F6F2F4;
  --mut:rgba(246,242,244,.56);--mut2:rgba(246,242,244,.32);
  --magenta:#FF1564;--orange:#FF6B00;--yellow:#FFD100;--purple:#3D0099;
  --acc:#FF6B00;--acc-l:#FF8A3D;
  --line:rgba(246,242,244,.1);--line2:rgba(246,242,244,.16);
  --disp:'Plus Jakarta Sans','JK Fallback',system-ui,sans-serif;
  --body:'Plus Jakarta Sans','JK Fallback',system-ui,sans-serif;
  /* motion system - one expo-out curve, one expo-inOut curve, three durations */
  --e1:cubic-bezier(.16,1,.3,1);      /* expo.out  - everything that enters or settles */
  --e2:cubic-bezier(.76,0,.24,1);     /* expo.inOut - everything that leaves and returns */
  --t-micro:.34s;--t-base:.6s;--t-large:.9s;
  --maxw:1240px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%;background:var(--bg);scroll-behavior:auto}
body{font-family:var(--body);background:var(--bg);color:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
body.lock{overflow:hidden;height:100vh}
/* first visit in a session is scroll-locked by CSS (not JS) so nothing can jump behind the loader */
html.tk-first body{overflow:hidden;height:100vh}
:focus-visible{outline:2px solid var(--yellow);outline-offset:3px;border-radius:4px}
h1,h2,h3{font-family:var(--disp);font-weight:800;line-height:1;letter-spacing:-.03em}
a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
::selection{background:var(--magenta);color:#fff}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 30px;position:relative}

/* grain texture overlay (kills flat-AI-gradient feel) */
body::before{content:"";position:fixed;inset:0;z-index:1;pointer-events:none;opacity:.05;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg viewBox='0 0 256 256' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.8' numOctaves='3'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

/* ---- word-mask reveal: generous bottom room so descenders never clip ---- */
.rwords{padding-bottom:.08em}
.rwords .m{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.3em;margin-bottom:-.3em;line-height:1.04}
.rwords .w{display:inline-block;padding-bottom:.04em}
.rv{opacity:0;transform:translateY(30px)}
@media(prefers-reduced-motion:reduce){.rwords .w{transform:none!important}.rv{opacity:1;transform:none}}

/* ---- fire shimmer for accent words ---- */
.shine{background:linear-gradient(100deg,#FF1564 0%,#FF3D2E 22%,#FF6B00 46%,#FFD100 70%,#FF1564 100%);background-size:230% auto;-webkit-background-clip:text;background-clip:text;color:transparent;-webkit-text-fill-color:transparent;animation:shine 6s linear infinite;padding-right:.05em}
@keyframes shine{to{background-position:230% center}}
.fire-text{background:linear-gradient(102deg,#FF1564,#FF6B00 52%,#FFD100);-webkit-background-clip:text;background-clip:text;color:transparent;-webkit-text-fill-color:transparent;padding-right:.04em}
@media(prefers-reduced-motion:reduce){.shine{animation:none}}

/* ---- preloader (first visit of a session only; gated in CSS, never by a JS flash) ---- */
#pre{display:none}
html.tk-first #pre{position:fixed;inset:0;z-index:5000;background:var(--bg);display:flex;align-items:flex-end;justify-content:space-between;padding:40px 30px;overflow:hidden}
#pre::after{content:"";position:absolute;left:0;bottom:0;height:2px;width:var(--p,0%);background:linear-gradient(90deg,var(--magenta),var(--orange),var(--yellow));transition:width .18s linear}
#pre .pl{font-family:var(--disp);font-size:11vw;line-height:.82;font-weight:800;letter-spacing:-.04em;max-width:6ch;overflow:hidden}
#pre .pl span{display:block;transform:translateY(110%);animation:preUp 1s var(--e1) .1s forwards}
#pre .pr{font-family:var(--disp);font-size:13vw;line-height:.8;font-weight:800;overflow:hidden;padding-bottom:.06em}
@keyframes preUp{to{transform:translateY(0)}}
#pre.done{transform:translateY(-101%);transition:transform .95s var(--e2)}

/* ---- page transition: staggered column wipe (Osmo-style) ----------------------
   The columns are painted COVERING on every load, so a new page can never flash
   unstyled content. The reveal runs from CSS, so it works even if JS never boots. */
.pt{position:fixed;inset:0;z-index:4900;pointer-events:none;display:flex;contain:strict}
.pt i{flex:1 1 20%;position:relative;background:#0a0512;transform:translate3d(0,0,0);will-change:transform;
  animation:ptIn .78s var(--e2) forwards}
/* a fire hairline on both edges: it leads the sweep going up, and trails it going off */
.pt i::after,.pt i::before{content:"";position:absolute;left:0;right:0;height:2px;
  background:linear-gradient(90deg,var(--magenta),var(--orange),var(--yellow));
  box-shadow:0 0 18px rgba(255,107,0,.55)}
.pt i::before{top:-1px}
.pt i::after{bottom:-1px}
.pt i:nth-child(1){animation-delay:0s}
.pt i:nth-child(2){animation-delay:.045s}
.pt i:nth-child(3){animation-delay:.09s}
.pt i:nth-child(4){animation-delay:.135s}
.pt i:nth-child(5){animation-delay:.18s}
@keyframes ptIn{from{transform:translate3d(0,0,0)}to{transform:translate3d(0,-101%,0)}}
@keyframes ptOut{from{transform:translate3d(0,101%,0)}to{transform:translate3d(0,0,0)}}
.pt.leaving{pointer-events:auto}                    /* swallow clicks mid-transition */
.pt.leaving i{animation-name:ptOut;animation-duration:.6s}
.pt.noanim i{animation:none!important;transform:translate3d(0,-101%,0)}
html.tk-first .pt{display:none}                     /* loader owns the first paint */
@media(prefers-reduced-motion:reduce){.pt{display:none}#pre .pl span{transform:none;animation:none}}

/* ---- cursor ---- */
.cur{position:fixed;top:0;left:0;width:38px;height:38px;border:1px solid rgba(246,242,244,.6);border-radius:50%;pointer-events:none;z-index:3000;transform:translate(-50%,-50%);transition:width .3s var(--e1),height .3s var(--e1),background .3s,border-color .3s;will-change:transform}
.cur.grow{width:80px;height:80px;background:rgba(255,107,0,.16);border-color:transparent}
.cur .lbl{font-family:var(--body);font-weight:700;font-size:12px;color:#120; white-space:nowrap;opacity:0;transform:scale(.5);transition:opacity .2s,transform .25s var(--e1)}
.cur.label{display:grid;place-items:center;width:auto;height:auto;padding:11px 18px;border-radius:100px;background:linear-gradient(100deg,var(--magenta),var(--orange));border-color:transparent}
.cur.label .lbl{opacity:1;transform:scale(1);color:#fff}
.cur-d{position:fixed;top:0;left:0;width:5px;height:5px;background:var(--orange);border-radius:50%;pointer-events:none;z-index:3001;transform:translate(-50%,-50%)}
@media(hover:none),(pointer:coarse){.cur,.cur-d{display:none}}

/* ---- progress bar ---- */
.prog{position:fixed;top:0;left:0;height:2px;width:0;background:linear-gradient(90deg,var(--magenta),var(--orange),var(--yellow));z-index:200}

/* ---- nav ---- */
header{position:fixed;inset:0 0 auto;z-index:150;transition:background .4s,backdrop-filter .4s,border-color .4s;border-bottom:1px solid transparent}
header.scrolled{background:rgba(8,4,16,.7);backdrop-filter:blur(14px);border-color:var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:80px}
.nav .logo{height:30px;width:auto}
.nav .links{display:flex;gap:32px;align-items:center}
.nav a.link{font-weight:600;font-size:14px;position:relative;color:#e9e4ef}
.nav a.link::after{content:"";position:absolute;left:0;bottom:-5px;width:100%;height:2px;background:linear-gradient(90deg,var(--magenta),var(--orange));transform:scaleX(0);transform-origin:right;transition:transform .4s var(--e1)}
.nav a.link:hover::after,.nav a.link.active::after{transform:scaleX(1);transform-origin:left}
.nav a.link.active{color:#fff}
.menu-btn{display:none;flex-direction:column;gap:6px;background:none;border:none;cursor:pointer;padding:6px}
.menu-btn span{display:block;width:26px;height:2px;background:var(--ink);transition:transform .3s var(--e1),opacity .3s}
.mnav{position:fixed;inset:0;z-index:140;background:var(--bg2);transform:translateY(-100%);visibility:hidden;transition:transform .6s var(--e1),visibility .6s;display:flex;flex-direction:column;justify-content:center;padding:0 36px;gap:8px}
.mnav.open{transform:translateY(0);visibility:visible}
@media(min-width:921px){.mnav{display:none}}
.mnav a{font-family:var(--disp);font-weight:800;font-size:clamp(34px,9vw,60px);letter-spacing:-.03em;color:var(--ink);padding:8px 0}
.mnav a .i{color:var(--mut2);font-size:.4em;font-weight:700;margin-right:14px;vertical-align:middle}

/* ---- buttons ---- */
.btn{position:relative;display:inline-flex;align-items:center;gap:12px;font-weight:700;font-size:15px;color:#fff;background:linear-gradient(100deg,var(--magenta),var(--orange));padding:17px 32px;border-radius:100px;overflow:hidden;will-change:transform;border:none;cursor:pointer;line-height:1}
.btn::before{content:"";position:absolute;inset:0;background:linear-gradient(100deg,var(--orange),var(--yellow));opacity:0;transition:opacity .4s}
.btn:hover::before{opacity:1}
.btn>*{position:relative;z-index:1}
.btn .ar{transition:transform .4s var(--e1)}.btn:hover .ar{transform:translateX(6px)}
.btn.alt{background:transparent;color:var(--ink);border:1px solid var(--line2)}
.btn.alt::before{display:none}
.btn.alt:hover{border-color:var(--orange);color:var(--acc-l)}

/* ---- overline / tags ---- */
.over{font-family:var(--body);font-weight:700;font-size:12px;letter-spacing:.26em;text-transform:uppercase;color:var(--mut);margin-bottom:26px;display:inline-flex;align-items:center;gap:12px}
.over::before{content:"";width:30px;height:2px;background:linear-gradient(90deg,var(--magenta),var(--orange))}
.over.center{justify-content:center}

/* ---- hero (shared) ---- */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;padding-bottom:8vh;overflow:hidden;
  background:radial-gradient(120% 95% at 82% 80%,rgba(255,21,100,.20),transparent 56%),radial-gradient(90% 80% at 5% 30%,rgba(61,0,153,.34),transparent 55%),var(--bg)}
#gl{position:absolute;inset:0;z-index:0;width:100%;height:100%;display:block}
/* two-axis veil: vertical for legibility, horizontal so the copy column never sits on hot yellow */
.hero-veil{position:absolute;inset:0;z-index:1;pointer-events:none;
  background:linear-gradient(100deg,rgba(8,4,16,.94) 0%,rgba(8,4,16,.74) 33%,rgba(8,4,16,.16) 60%,rgba(8,4,16,0) 80%),
             linear-gradient(to top,rgba(8,4,16,.92) 0%,rgba(8,4,16,.5) 16%,rgba(8,4,16,.05) 40%,rgba(8,4,16,.04) 74%,rgba(8,4,16,.32) 100%)}
.hero .wrap{position:relative;z-index:2;width:100%}
h1.disp{font-size:clamp(46px,8.6vw,140px);letter-spacing:-.035em;line-height:.98;max-width:15ch;font-weight:800}
.hero .sub{font-size:clamp(16px,1.5vw,21px);color:#d8d2e2;max-width:46ch;margin:32px 0 0;font-weight:500}
.hero .sub b{color:#fff;font-weight:700}
.hero-foot{display:flex;align-items:flex-end;justify-content:space-between;gap:30px;flex-wrap:wrap;margin-top:42px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap}
.hero-scroll{font-size:11px;letter-spacing:.24em;text-transform:uppercase;color:var(--mut);display:flex;align-items:center;gap:12px}
.hero-scroll i{width:46px;height:1px;background:var(--mut);position:relative;overflow:hidden}
.hero-scroll i::after{content:"";position:absolute;inset:0;background:var(--yellow);transform:translateX(-100%);animation:sc 2s var(--e2) infinite}
@keyframes sc{50%{transform:translateX(0)}100%{transform:translateX(100%)}}
/* sub-page hero is shorter */
.hero.sub-hero{min-height:78svh;padding-top:112px;padding-bottom:6vh}  /* never let copy tuck under the fixed header */
.hero.sub-hero h1.disp{font-size:clamp(42px,7.4vw,116px)}

/* trustline */
.trust{margin-top:50px;display:flex;gap:28px;flex-wrap:wrap;color:var(--mut);font-size:13px;font-weight:600}
.trust b{color:var(--ink)}
.trust .d{width:5px;height:5px;border-radius:50%;background:var(--orange);align-self:center}

/* ---- marquee ---- */
.marq{border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:26px 0;overflow:hidden;white-space:nowrap;background:var(--bg2);position:relative;z-index:2}
.marq .t{display:inline-block;font-family:var(--disp);font-weight:700;font-size:clamp(24px,3.2vw,44px);letter-spacing:-.02em;will-change:transform}
.marq .t span{padding:0 26px;color:transparent;-webkit-text-stroke:1px rgba(246,242,244,.32)}
.marq .t em{color:var(--orange);-webkit-text-stroke:0;font-style:normal;font-size:.6em;vertical-align:middle}

/* ---- flow wrapper (keeps WebGL in hero) ---- */
#flow{position:relative;z-index:2;background:var(--bg)}
section{position:relative}

/* ---- statement ---- */
.state{padding:clamp(80px,11vh,140px) 0}
.state h2{font-size:clamp(34px,5.6vw,84px);letter-spacing:-.04em;max-width:17ch;line-height:1.04}
.state p{color:var(--mut);font-size:19px;max-width:52ch;margin-top:32px}
.state p b{color:var(--ink)}

/* ---- process: big outlined numbers ---- */
.proc{padding:40px 0 100px}
.prow{display:grid;grid-template-columns:minmax(0,.4fr) minmax(0,1fr);gap:40px;align-items:start;padding:48px 0;border-top:1px solid var(--line)}
.prow:last-child{border-bottom:1px solid var(--line)}
.prow .pn{font-family:var(--disp);font-size:clamp(64px,11vw,168px);font-weight:800;line-height:.8;color:transparent;-webkit-text-stroke:1.4px rgba(246,242,244,.3);letter-spacing:-.04em;will-change:transform}
.prow:hover .pn{-webkit-text-stroke:1.4px transparent;background:linear-gradient(120deg,var(--magenta),var(--orange),var(--yellow));-webkit-background-clip:text;background-clip:text;transition:.5s var(--e1)}
.prow h3{font-size:clamp(25px,3.2vw,42px);letter-spacing:-.03em;margin-bottom:14px}
.prow p{color:var(--mut);font-size:17px;max-width:48ch}
.prow .chips{margin-top:20px;display:flex;gap:10px;flex-wrap:wrap}
.chip{font-size:12.5px;font-weight:600;padding:7px 14px;border-radius:100px;border:1px solid var(--line2);color:#dcd6e6}

/* ---- features: asymmetric 12-col ---- */
.feat-band{background:var(--bg2);padding:clamp(80px,11vh,140px) 0;border-top:1px solid var(--line)}
.fgrid{display:grid;grid-template-columns:repeat(12,1fr);gap:18px;margin-top:56px}
.f{position:relative;border:1px solid var(--line);border-radius:20px;padding:34px;background:rgba(255,255,255,.014);overflow:hidden;transition:border-color .4s,background .4s,transform .5s var(--e1)}
.f::after{content:"";position:absolute;top:-50%;right:-30%;width:60%;height:120%;background:radial-gradient(circle,rgba(255,107,0,.16),transparent 65%);opacity:0;transition:opacity .5s}
.f:hover{border-color:rgba(255,107,0,.4);transform:translateY(-4px)}
.f:hover::after{opacity:1}
.f .k{font-family:var(--disp);font-size:13px;font-weight:800;color:var(--acc-l);letter-spacing:.06em}
.f h3{font-size:22px;margin:12px 0 10px;font-weight:800}
.f p{color:var(--mut);font-size:15px}
.f1{grid-column:1/7}.f2{grid-column:7/13}.f3{grid-column:1/5}.f4{grid-column:5/9}.f5{grid-column:9/13}
.f6{grid-column:1/13;display:flex;justify-content:space-between;align-items:center;gap:24px}
.f6 .big{font-family:var(--disp);font-size:clamp(26px,4vw,54px);font-weight:800;letter-spacing:-.03em}

/* ---- SERP climb ---- */
.climb{padding:clamp(80px,11vh,140px) 0;background:var(--bg2);border-top:1px solid var(--line)}
.climb-card{margin-top:54px;border:1px solid var(--line2);border-radius:22px;overflow:hidden;background:linear-gradient(180deg,rgba(255,255,255,.03),transparent)}
.climb-top{padding:22px 26px;border-bottom:1px solid var(--line);display:flex;gap:14px;align-items:center;flex-wrap:wrap}
.gicon{font-size:20px;font-weight:800;letter-spacing:-.04em}
.serpbar{flex:1;min-width:200px;display:flex;align-items:center;gap:10px;background:rgba(0,0,0,.4);border:1px solid var(--line2);border-radius:100px;padding:11px 18px}
.serpbar input{flex:1;background:none;border:none;outline:none;color:#fff;font-family:inherit;font-size:15px;font-weight:600}
.serpbar input::placeholder{color:var(--mut)}
.serp-meta{padding:14px 26px 2px;font-size:11.5px;color:var(--mut2);font-weight:500}
.serp{padding:4px 26px 10px}
/* one grid, so every row lines up whether or not it carries a delta or a badge */
.result{display:grid;grid-template-columns:22px 20px minmax(0,1fr) 38px 44px;align-items:center;gap:13px;
  padding:9px 14px;margin:0 -14px;border-bottom:1px solid rgba(255,255,255,.055);border-radius:11px;
  opacity:.66;transition:opacity var(--t-base) var(--e1),background var(--t-base) var(--e1)}
.result:last-child{border-bottom-color:transparent}
.result .rank{font-size:13px;font-weight:800;color:var(--mut);font-variant-numeric:tabular-nums;text-align:right}
.result .rmark{width:20px;height:20px;border-radius:50%;background:rgba(246,242,244,.07);border:1px solid rgba(246,242,244,.14)}
.result .rtxt{min-width:0}
.result .t{font-size:13.5px;font-weight:700;color:#d6cfe2;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.result .u{font-size:11px;color:var(--mut2);margin-top:2px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.result .delta{font-size:11px;font-weight:800;text-align:right;font-variant-numeric:tabular-nums;color:transparent}
.result .delta.down{color:rgba(246,242,244,.30)}
.result .badge{font-size:10px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;text-align:right;color:var(--yellow)}
/* the row that matters: full contrast, a lit rail, and a pop on every move */
.result.you{opacity:1;border-bottom-color:transparent;
  background:linear-gradient(90deg,rgba(255,21,100,.2),rgba(255,107,0,.06) 62%,transparent);
  box-shadow:inset 2px 0 0 var(--magenta),0 14px 34px -22px rgba(255,21,100,.95);
  animation:youPop .5s var(--e1)}
.result.you .rank{font-size:15px;color:transparent;background:linear-gradient(120deg,var(--magenta),var(--yellow));-webkit-background-clip:text;background-clip:text}
.result.you .rmark{background:linear-gradient(135deg,var(--magenta),var(--orange));border-color:transparent}
.result.you .t{color:#fff;font-size:14px}
.result.you .u{color:var(--mut)}
.result.you .delta.up{color:var(--yellow)}
.result.you .delta.hold{color:rgba(255,209,0,.4)}
@keyframes youPop{from{transform:translateY(9px) scale(.985);opacity:.55}to{transform:none;opacity:1}}
/* live position readout - the climb, stated in one number */
.climb-foot{display:flex;align-items:center;gap:16px;padding:15px 26px;border-top:1px solid var(--line);background:rgba(0,0,0,.24);flex-wrap:wrap}
.climb-foot .cf-l{font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--mut);font-weight:700}
.climb-foot .cf-n{font-family:var(--disp);font-size:26px;font-weight:800;letter-spacing:-.03em;line-height:1;font-variant-numeric:tabular-nums;min-width:52px}
.climb-foot .cf-track{flex:1;min-width:120px;height:4px;border-radius:100px;background:rgba(246,242,244,.09);overflow:hidden}
.climb-foot .cf-track i{display:block;height:100%;width:12.5%;border-radius:100px;background:linear-gradient(90deg,var(--magenta),var(--orange),var(--yellow));transition:width .45s var(--e1)}
.climb-foot .cf-r{font-size:12px;font-weight:700;color:#dcd6e6}
@media(prefers-reduced-motion:reduce){.result.you{animation:none}}

/* ---- stats ---- */
.stats{padding:clamp(70px,9vh,112px) 0;display:grid;grid-template-columns:repeat(4,1fr);gap:30px}
.st{border-top:1px solid var(--line2);padding-top:24px}
.st .n{font-family:var(--disp);font-size:clamp(46px,6.2vw,96px);font-weight:800;letter-spacing:-.04em;line-height:.9}
.st .l{color:var(--mut);margin-top:14px;font-size:14.5px;max-width:24ch}

/* ---- guarantee ---- */
.guar{padding:clamp(80px,11vh,140px) 0;position:relative;overflow:hidden}
.gbox{border-radius:26px;padding:clamp(36px,5vw,68px);border:1px solid rgba(255,107,0,.3);position:relative;overflow:hidden;
  background:radial-gradient(120% 140% at 0% 0%,rgba(255,21,100,.16),transparent 55%),radial-gradient(120% 140% at 100% 100%,rgba(255,209,0,.1),transparent 55%),var(--bg2)}
.gbox h2{font-size:clamp(34px,5.6vw,78px);letter-spacing:-.04em;line-height:1.0;max-width:18ch}
.gbox p{color:#dcd6e6;margin-top:22px;font-size:18px;max-width:54ch}
.seal{position:absolute;top:50%;right:54px;transform:translateY(-50%);width:150px;height:150px;border-radius:50%;border:2px solid rgba(255,209,0,.4);display:grid;place-items:center;text-align:center;font-size:11.5px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--yellow);animation:spin 26s linear infinite}
@keyframes spin{to{transform:translateY(-50%) rotate(360deg)}}

/* ---- CTA band ---- */
.cta{padding:clamp(110px,15vh,180px) 0;text-align:center;position:relative;overflow:hidden}
.cta::before{content:"";position:absolute;left:50%;top:50%;width:80vw;height:80vw;max-width:880px;max-height:880px;transform:translate(-50%,-50%);background:radial-gradient(circle,rgba(255,107,0,.2),transparent 62%);pointer-events:none}
.cta h2{font-size:clamp(42px,8vw,128px);letter-spacing:-.045em;line-height:.95;position:relative}
.cta p{color:#dcd6e6;max-width:48ch;margin:26px auto 0;font-size:19px;position:relative}
.cta .btn{margin-top:38px}

/* ---- footer ---- */
footer{border-top:1px solid var(--line);padding:84px 0 42px;overflow:hidden;background:var(--bg)}
.foot-big{font-family:var(--disp);font-weight:800;font-size:clamp(54px,15vw,230px);line-height:.82;letter-spacing:-.05em;color:transparent;-webkit-text-stroke:1px var(--line2);white-space:nowrap;will-change:transform}
.foot-cols{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap;margin-top:40px}
.foot-col h4{font-size:11px;letter-spacing:.2em;text-transform:uppercase;color:var(--mut);margin-bottom:16px}
.foot-col a{display:block;color:#cfc8da;font-size:15px;margin-bottom:10px;font-weight:500}
.foot-col a:hover{color:var(--orange)}
.foot-bot{margin-top:60px;padding-top:24px;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;color:var(--mut);font-size:13px}

/* ---- 404 ---- */
.e404{position:relative;min-height:100svh;display:flex;align-items:center;padding:140px 0 90px;overflow:hidden;
  background:radial-gradient(110% 80% at 84% 24%,rgba(255,21,100,.22),transparent 58%),
             radial-gradient(80% 70% at 4% 82%,rgba(61,0,153,.34),transparent 56%),var(--bg)}
.e404 .wrap{position:relative;z-index:2}
.e404-num{position:absolute;top:-.30em;right:-.04em;z-index:0;font-family:var(--disp);font-weight:800;
  font-size:clamp(180px,34vw,460px);line-height:.8;letter-spacing:-.06em;opacity:.13;pointer-events:none;user-select:none}
.e404 h1.disp{max-width:13ch}
.e404-sub{font-size:clamp(16px,1.5vw,20px);color:#d8d2e2;max-width:44ch;margin-top:26px;font-weight:500;opacity:0;transform:translateY(30px)}
.e404-cta{display:flex;gap:14px;flex-wrap:wrap;margin-top:36px}
.e404-links{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:56px;border-top:1px solid var(--line);padding-top:28px}
.e404-links a{display:block;border:1px solid var(--line);border-radius:14px;padding:18px 20px;background:rgba(255,255,255,.014);
  transition:border-color var(--t-base) var(--e1),transform var(--t-large) var(--e1),background var(--t-base) var(--e1)}
.e404-links a:hover{border-color:rgba(255,107,0,.45);background:rgba(255,107,0,.05);transform:translate3d(0,-4px,0)}
.e404-links b{display:block;font-family:var(--disp);font-size:16px;font-weight:800;letter-spacing:-.01em}
.e404-links span{display:block;font-size:12.5px;color:var(--mut);margin-top:5px}
@media(max-width:920px){
  .e404{padding:120px 0 70px;min-height:auto}
  .e404-num{top:-.24em;font-size:44vw;opacity:.11}
  .e404-links{grid-template-columns:1fr 1fr;gap:10px;margin-top:40px}
  .e404-links a{padding:14px 16px}
}

/* ---- generic section heads ---- */
.sec{padding:clamp(80px,11vh,140px) 0}
.h2big{font-size:clamp(34px,5.4vw,80px);letter-spacing:-.04em;line-height:1.02}
.lede{font-size:clamp(18px,1.7vw,23px);color:#cfc8da;font-weight:500;max-width:58ch;margin-top:24px}

/* ---- services deep rows (alternating) ---- */
.srow{display:grid;grid-template-columns:1fr 1fr;gap:54px;align-items:center;padding:clamp(46px,7vh,90px) 0;border-top:1px solid var(--line)}
.srow:last-child{border-bottom:1px solid var(--line)}
.srow .vis{aspect-ratio:4/3;border-radius:20px;border:1px solid var(--line2);position:relative;overflow:hidden;background:var(--bg2)}
.srow .k{font-family:var(--disp);font-size:14px;font-weight:800;color:var(--acc-l);letter-spacing:.06em}
.srow h3{font-size:clamp(28px,3.6vw,48px);letter-spacing:-.03em;margin:14px 0 16px}
.srow p{color:var(--mut);font-size:17px;max-width:48ch}
.srow ul{list-style:none;margin-top:22px;display:grid;gap:11px}
.srow li{display:flex;gap:11px;align-items:flex-start;font-size:15.5px;color:#e7e2ee}
.srow li svg{width:20px;height:20px;color:var(--orange);flex:0 0 auto;margin-top:2px}
.srow.rev .txt{order:2}.srow.rev .vis{order:1}

/* animated bar chart inside service vis */
.chart{position:absolute;inset:0;display:flex;align-items:flex-end;gap:8%;padding:14% 12% 16%}
.chart .bar{flex:1;border-radius:8px 8px 0 0;background:linear-gradient(to top,var(--magenta),var(--orange),var(--yellow));transform:scaleY(0);transform-origin:bottom;height:100%}
.chart .axis{position:absolute;left:8%;right:8%;bottom:14%;height:1px;background:var(--line2)}
.vis .glow{position:absolute;inset:0;background:radial-gradient(70% 60% at 70% 30%,rgba(255,107,0,.18),transparent 60%)}

/* faq */
.faq{border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line);padding:6px 0}
.faq summary{list-style:none;cursor:pointer;padding:24px 0;font-family:var(--disp);font-weight:700;font-size:clamp(18px,2.2vw,26px);letter-spacing:-.02em;display:flex;justify-content:space-between;gap:20px;align-items:center}
.faq summary::-webkit-details-marker{display:none}
.faq summary .pm{flex:0 0 auto;width:26px;height:26px;position:relative;transition:transform .3s var(--e1)}
.faq summary .pm::before,.faq summary .pm::after{content:"";position:absolute;background:var(--orange);left:50%;top:50%;transform:translate(-50%,-50%)}
.faq summary .pm::before{width:16px;height:2px}.faq summary .pm::after{width:2px;height:16px;transition:transform .3s}
.faq details[open] summary .pm::after{transform:translate(-50%,-50%) scaleY(0)}
.faq p{color:var(--mut);font-size:16.5px;max-width:64ch;padding:0 0 26px;margin:0}

/* contact */
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
.cinfo h2{font-size:clamp(30px,4vw,56px);letter-spacing:-.03em;line-height:1.02}
.cinfo p{color:var(--mut);font-size:18px;margin-top:20px;max-width:40ch}
.cinfo ul{list-style:none;margin-top:30px;display:grid;gap:16px}
.cinfo li{display:flex;gap:14px;align-items:center;font-size:16px;color:#e7e2ee}
.cinfo li svg{width:22px;height:22px;color:var(--orange);flex:0 0 auto}
.cbook{border:1px solid var(--line2);border-radius:24px;padding:clamp(28px,4vw,44px);background:radial-gradient(120% 100% at 100% 0%,rgba(255,21,100,.12),transparent 55%),var(--bg2);position:relative;overflow:hidden}
.cbook h3{font-size:26px;letter-spacing:-.02em}
.cbook p{color:var(--mut);margin:10px 0 26px;font-size:15.5px}
.cbook .steps{display:grid;gap:14px;margin-bottom:28px}
.cbook .cstep{display:flex;gap:14px;align-items:flex-start}
.cbook .cstep .num{font-family:var(--disp);font-weight:800;color:var(--acc-l);font-size:15px;width:26px;flex:0 0 auto}
.cbook .cstep b{font-size:15.5px}
.cbook .cstep span{display:block;color:var(--mut);font-size:14px;margin-top:2px}
.cbook .btn{width:100%;justify-content:center}

/* ---- analytics dashboard (browser-framed "screenshots") ---- */
.dash{border:1px solid var(--line2);border-radius:16px;overflow:hidden;background:var(--bg2);box-shadow:0 30px 80px -30px rgba(255,21,100,.25)}
.dash .bar{display:flex;align-items:center;gap:7px;padding:12px 16px;border-bottom:1px solid var(--line)}
.dash .dot{width:9px;height:9px;border-radius:50%;background:rgba(246,242,244,.18)}
.dash .url{margin-left:10px;font-size:12px;color:var(--mut);font-weight:500}
.dash .panel{padding:24px}
.dash .ptop{display:flex;justify-content:space-between;align-items:flex-start;gap:16px;flex-wrap:wrap;margin-bottom:14px}
.dash .ptitle{font-size:13px;font-weight:700;color:var(--mut);letter-spacing:.04em;text-transform:uppercase}
.dash .pbig{font-family:var(--disp);font-size:clamp(28px,4vw,44px);font-weight:800;letter-spacing:-.03em;line-height:1;margin-top:6px}
.dash .pdelta{font-size:13px;font-weight:800;color:#27e08a;background:rgba(39,224,138,.12);padding:6px 11px;border-radius:100px;white-space:nowrap}
.dash .pdelta.up::before{content:"▲ ";font-size:.8em}
/* svg line chart */
.lc{width:100%;height:auto;display:block;overflow:visible}
.lc .area{opacity:0}
.lc .line{fill:none;stroke:url(#fireGrad);stroke-width:2.6;stroke-linecap:round;stroke-linejoin:round}
.lc .gl{stroke-width:2;opacity:.18}
.lc .dot{fill:#fff;opacity:0}
.lc .glab{font-family:var(--body);font-size:9px;fill:var(--mut2)}
/* metric tiles */
.metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:18px}
.metric{border:1px solid var(--line);border-radius:13px;padding:16px;background:rgba(255,255,255,.015)}
.metric .mv{font-family:var(--disp);font-size:clamp(22px,3vw,30px);font-weight:800;letter-spacing:-.02em;line-height:1}
.metric .ml{font-size:12px;color:var(--mut);margin-top:7px;font-weight:600}
/* ranking jump table */
.ranktbl{display:grid;gap:8px;margin-top:6px}
.ranktbl .rr{display:grid;grid-template-columns:1fr auto auto auto;gap:14px;align-items:center;padding:12px 14px;border:1px solid var(--line);border-radius:11px;background:rgba(255,255,255,.012);font-size:14px}
.ranktbl .kw{color:#e7e2ee;font-weight:600;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.ranktbl .was{color:var(--mut);font-variant-numeric:tabular-nums;font-weight:700}
.ranktbl .arr{color:var(--mut2)}
.ranktbl .now{font-weight:800;font-variant-numeric:tabular-nums;color:transparent;background:linear-gradient(120deg,var(--magenta),var(--yellow));-webkit-background-clip:text;background-clip:text}
.ranktbl .hd{border:none;background:none;padding:4px 14px;font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--mut2);font-weight:700}

/* ---- case studies ---- */
.case{display:grid;grid-template-columns:1fr 1.15fr;gap:54px;align-items:center;padding:clamp(50px,8vh,100px) 0;border-top:1px solid var(--line)}
.case:last-of-type{border-bottom:1px solid var(--line)}
.case.rev .ctxt{order:2}.case.rev .cviz{order:1}
.case .tagrow{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:18px}
.case .pill{font-size:12px;font-weight:700;padding:7px 13px;border-radius:100px;border:1px solid var(--line2);color:#dcd6e6}
.case .pill.hot{background:linear-gradient(100deg,var(--magenta),var(--orange));border-color:transparent;color:#fff}
.case h3{font-size:clamp(26px,3.4vw,42px);letter-spacing:-.03em;margin-bottom:16px;line-height:1.04}
.case .lab{font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--acc-l);font-weight:700;margin:20px 0 8px}
.case p{color:var(--mut);font-size:16px;max-width:46ch}
.case .big-res{display:flex;gap:28px;flex-wrap:wrap;margin-top:26px}
.case .big-res .r .n{font-family:var(--disp);font-size:clamp(30px,4vw,46px);font-weight:800;letter-spacing:-.03em;line-height:1;color:transparent;background:linear-gradient(120deg,var(--magenta),var(--orange),var(--yellow));-webkit-background-clip:text;background-clip:text}
.case .big-res .r .l{font-size:12.5px;color:var(--mut);margin-top:6px;max-width:16ch}

/* ---- testimonials ---- */
.quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:54px}
.quote{border:1px solid var(--line);border-radius:18px;padding:30px;background:rgba(255,255,255,.014);display:flex;flex-direction:column;gap:18px;transition:border-color .4s,transform .5s var(--e1)}
.quote:hover{border-color:rgba(255,107,0,.4);transform:translateY(-4px)}
.quote .stars{color:var(--yellow);letter-spacing:3px;font-size:14px}
.quote p{color:#e7e2ee;font-size:16px;line-height:1.55;flex:1}
/* the card leads with the quote itself, not a placeholder-looking avatar */
.quote .qmark{font-family:var(--disp);font-weight:800;font-size:78px;line-height:.62;letter-spacing:-.04em;
  background:linear-gradient(115deg,var(--magenta) 4%,var(--orange) 48%,var(--yellow) 94%);-webkit-background-clip:text;background-clip:text;
  color:transparent;-webkit-text-fill-color:transparent;margin-bottom:-16px;user-select:none}
.quote .who{display:flex;align-items:center;gap:12px;padding-top:4px;border-top:1px solid var(--line)}
/* monogram chip in the same hairline badge language as .chip / .pill / .badge2 */
.quote .who .mono{flex:0 0 auto;height:32px;display:grid;place-items:center;padding:0 11px;border-radius:9px;
  border:1px solid var(--line2);background:rgba(255,255,255,.03);color:var(--acc-l);
  font-family:var(--disp);font-weight:800;font-size:12px;letter-spacing:.09em;transition:border-color var(--t-base) var(--e1),color var(--t-base) var(--e1)}
.quote:hover .who .mono{border-color:rgba(255,107,0,.5);color:var(--yellow)}
.quote .who b{font-size:14.5px;display:block}
.quote .who span{font-size:12.5px;color:var(--mut)}
.quote .who>div{padding-top:2px}

.note{font-size:12.5px;color:var(--mut2);margin-top:30px;max-width:60ch}

/* ===== imagery ===== */
.ph{position:relative;overflow:hidden;border-radius:18px;background:var(--bg2);isolation:isolate;height:100%}
.ph img{display:block;width:100%;height:100%;object-fit:cover;object-position:50% 50%;filter:grayscale(1) contrast(1.06) brightness(.9);will-change:transform}
.ph::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(125deg,rgba(255,21,100,.66),rgba(255,107,0,.36) 55%,rgba(255,209,0,.14));mix-blend-mode:color;pointer-events:none}
.ph::before{content:"";position:absolute;inset:0;z-index:2;background:linear-gradient(to top,rgba(8,4,16,.8),rgba(8,4,16,.04) 56%);pointer-events:none}
.ph .cap{position:absolute;left:0;bottom:0;z-index:3;padding:22px 24px}
.ph .cap .t{font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--yellow);display:block;margin-bottom:6px;font-weight:700}
.ph .cap b{font-size:17px;font-weight:700;letter-spacing:-.01em}
.ph .badge2{position:absolute;top:16px;right:16px;z-index:3;background:rgba(8,4,16,.6);backdrop-filter:blur(8px);border:1px solid var(--line2);border-radius:100px;padding:8px 14px;font-size:12px;font-weight:700;color:#fff}
.srow .vis.ph{aspect-ratio:4/3}
.srow .vis.bare{border:none;background:none;aspect-ratio:auto;overflow:visible}
.case .cviz{display:flex;flex-direction:column;gap:16px}
.case .cviz .ph{aspect-ratio:16/10;width:100%}
.case .cviz .mini{border:1px solid var(--line2);border-radius:16px;background:var(--bg2);padding:18px 20px}
.case .cviz .mini .ptitle{font-size:11px;font-weight:700;color:var(--mut);letter-spacing:.06em;text-transform:uppercase;margin-bottom:12px}

/* ---- subject framing -------------------------------------------------------
   object-fit:cover crops from the CENTRE by default, which slices heads off in
   wide/short bands. Every photo slot declares where its subject actually sits. */
.fx-owner   {object-position:50% 14% !important}   /* owner.jpg      - head high in frame */
.fx-team    {object-position:50% 40% !important}   /* team.jpg       - keep chart peak + figures */
.fx-board   {object-position:50% 26% !important}   /* boardroom.jpg  - both heads above the fold */
.fx-plumb   {object-position:50% 42% !important}   /* plumbing.jpg   - technician + van roof */
.fx-dentist {object-position:50% 46% !important}
.fx-law     {object-position:62% 44% !important}   /* law.jpg        - subject sits right of centre */
.fx-content {object-position:44% 46% !important}
.fx-retail  {object-position:50% 52% !important}
@media(max-width:920px){
  /* portrait-ish boxes crop horizontally instead - re-anchor on the subject's x */
  .fx-law{object-position:74% 44% !important}
  .fx-team{object-position:62% 44% !important}   /* narrow crop: the climbing peak fills the frame; the flat left end reads as dead wall */
  /* the desktop band can afford a dark photograph; a phone screen cannot, so the
     mobile slots are graded up until the subject is legible as a subject */
  .photoband img{filter:grayscale(1) brightness(1.04) contrast(1.1)}
  .photoband img.fx-team{filter:grayscale(1) brightness(1.3) contrast(1.16)}
  .fx-board{object-position:44% 30% !important}
  .fx-owner{object-position:47% 16% !important}
}

/* full-width photo band */
.photoband{position:relative;min-height:clamp(360px,46vw,580px);display:flex;align-items:flex-end;overflow:hidden;isolation:isolate;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.photoband img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 50%;filter:grayscale(1) brightness(.74) contrast(1.05);will-change:transform}
.photoband::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(125deg,rgba(255,21,100,.5),rgba(255,107,0,.3) 60%,transparent);mix-blend-mode:color}
.photoband::before{content:"";position:absolute;inset:0;z-index:2;background:linear-gradient(105deg,rgba(8,4,16,.92),rgba(8,4,16,.45) 56%,rgba(8,4,16,.72))}
.photoband .wrap{position:relative;z-index:3;width:100%;padding-top:60px;padding-bottom:54px}
.photoband h2{font-size:clamp(28px,4.6vw,66px);letter-spacing:-.035em;max-width:17ch;line-height:1.02}
.photoband p{color:#e7e2ee;margin-top:16px;max-width:48ch;font-size:17px}

/* SERP result mockup */
.serpmock{border:1px solid var(--line2);border-radius:18px;background:#0a0612;padding:22px 24px 12px;position:relative;overflow:hidden;height:100%}
.serpmock .stitle{display:flex;align-items:center;gap:10px;margin-bottom:8px}
.serpmock .sgo{font-size:18px;font-weight:800;letter-spacing:-.04em}
.serpmock .sq{flex:1;background:rgba(255,255,255,.05);border:1px solid var(--line);border-radius:100px;padding:8px 14px;font-size:12.5px;color:var(--mut)}
.serpmock .scount{font-size:11px;color:var(--mut2);padding:8px 0 10px;border-bottom:1px solid var(--line)}
.sr{padding:14px 0;border-bottom:1px solid rgba(255,255,255,.05)}
.sr .su{font-size:12px;color:#9b93ab;display:flex;align-items:center;gap:7px}
.sr .su::before{content:"";width:16px;height:16px;border-radius:50%;background:linear-gradient(135deg,var(--magenta),var(--orange));flex:0 0 auto}
.sr .sh{font-size:17px;color:#9db4ff;margin:3px 0 4px;font-weight:600;letter-spacing:-.01em}
.sr .sd{font-size:12.5px;color:var(--mut);line-height:1.5}
.sr.you{background:linear-gradient(90deg,rgba(255,21,100,.1),transparent);border-radius:12px;margin:0 -14px;padding:14px;border-bottom:1px solid transparent;position:relative}
.sr.you .sh{color:#fff}
.sr.you::after{content:"#1";position:absolute;top:14px;right:14px;font-size:12px;font-weight:800;color:transparent;background:linear-gradient(120deg,var(--magenta),var(--yellow));-webkit-background-clip:text;background-clip:text}

/* core web vitals gauges */
.gaugewrap{display:flex;gap:22px;flex-wrap:wrap;justify-content:center;align-items:center;height:100%;padding:24px}
.gauge{text-align:center}
.gauge .ring{position:relative;width:clamp(96px,12vw,128px);height:clamp(96px,12vw,128px)}
.gauge svg{width:100%;height:100%;transform:rotate(-90deg)}
.gauge .track{fill:none;stroke:rgba(246,242,244,.1);stroke-width:9}
.gauge .arc{fill:none;stroke:url(#fireGrad);stroke-width:9;stroke-linecap:round}
.gauge .num{position:absolute;inset:0;display:grid;place-items:center;font-family:var(--disp);font-weight:800;font-size:clamp(24px,3vw,32px);letter-spacing:-.02em}
.gauge .glab{font-size:12px;color:var(--mut);margin-top:12px;font-weight:600}

/* authority network */
.netviz,.mapviz{height:100%;width:100%;display:block}
.netviz .nl{stroke:url(#fireGrad);stroke-width:1.6;opacity:.5}
.netviz .nn{fill:#0e0718;stroke:var(--orange);stroke-width:1.6}
.netviz .nc{fill:url(#fireGrad)}
.netviz .nn.you{fill:url(#fireGrad);stroke:none}
.netpulse{transform-box:fill-box;transform-origin:center}

/* local map */
.mapviz .road{stroke:rgba(246,242,244,.12);stroke-width:2;fill:none}
.mapviz .block{fill:rgba(246,242,244,.03);stroke:rgba(246,242,244,.06)}
.pin{transform-box:fill-box;transform-origin:center bottom}
.pin .pind{fill:var(--orange)}
.pin.you .pind{fill:url(#fireGrad)}

/* content cluster chip */
.clusterviz{height:100%;width:100%;display:block}
.clusterviz .cl{stroke:rgba(255,107,0,.5);stroke-width:1.4}
.clusterviz .cnode{fill:#120a1e;stroke:var(--orange);stroke-width:1.4}
.clusterviz .chub{fill:url(#fireGrad);stroke:none}
.clusterviz text{fill:#cfc8da;font-family:var(--body);font-size:11px;font-weight:600}

/* step icon */
.stepico{width:48px;height:48px;border-radius:13px;border:1px solid var(--line2);display:grid;place-items:center;margin-bottom:18px;background:rgba(255,107,0,.06)}
.stepico svg{width:24px;height:24px;stroke:var(--orange);fill:none;stroke-width:1.9}

@media(max-width:920px){
  .wrap{padding:0 22px}
  .nav .links{display:none}
  .menu-btn{display:flex}
  .menu-btn.open span:nth-child(1){transform:translateY(8px) rotate(45deg)}
  .menu-btn.open span:nth-child(2){opacity:0}
  .menu-btn.open span:nth-child(3){transform:translateY(-8px) rotate(-45deg)}
  .cur,.cur-d{display:none!important}
  .hero-foot{flex-direction:column;align-items:flex-start;gap:24px}
  .hero-scroll{display:none}
  .state{padding:70px 0}
  .proc{padding:24px 0 64px}
  .prow{grid-template-columns:1fr;gap:12px;padding:34px 0}
  .prow .pn{font-size:84px}
  .feat-band{padding:72px 0}
  .fgrid{grid-template-columns:1fr;gap:14px}
  .f1,.f2,.f3,.f4,.f5,.f6{grid-column:auto}.f6{flex-direction:column;align-items:flex-start}
  .climb{padding:70px 0}
  .stats{grid-template-columns:repeat(2,1fr);gap:34px 20px;padding:60px 0}
  .guar{padding:70px 0}.seal{display:none}
  .cta{padding:90px 0}
  .sec{padding:70px 0}
  .srow{grid-template-columns:1fr;gap:28px;padding:48px 0}
  .srow.rev .txt{order:1}.srow.rev .vis{order:2}
  .contact-grid{grid-template-columns:1fr;gap:34px}
  .case{grid-template-columns:1fr;gap:28px;padding:48px 0}
  .case.rev .ctxt{order:1}.case.rev .cviz{order:2}
  .quotes{grid-template-columns:1fr;gap:14px}
  .metrics{grid-template-columns:repeat(3,1fr);gap:8px}
  .metric{padding:12px}
  .ranktbl .rr{grid-template-columns:1fr auto auto auto;gap:8px;font-size:12.5px;padding:10px 12px}
  .srow .vis.ph{aspect-ratio:16/11}
  /* taller band + a vertical scrim so the photograph reads as a photograph,
     with the copy sitting in the dark lower third instead of on top of the subject */
  .photoband{min-height:500px}
  /* the scrim clears the top half entirely, so the photograph reads as photography
     and the copy sits in the dark lower third instead of on top of the subject */
  .photoband::before{background:linear-gradient(to top,rgba(8,4,16,.97) 0%,rgba(8,4,16,.9) 30%,rgba(8,4,16,.26) 68%,rgba(8,4,16,.06) 100%)}
  .photoband::after{background:linear-gradient(160deg,rgba(255,21,100,.3),rgba(255,107,0,.18) 60%,transparent)}
  .photoband .wrap{padding-top:210px;padding-bottom:38px}
  /* hero veil leans vertical on narrow screens - there is no side column to protect */
  .hero-veil{background:linear-gradient(to top,rgba(8,4,16,.94) 0%,rgba(8,4,16,.6) 24%,rgba(8,4,16,.34) 56%,rgba(8,4,16,.36) 100%)}
  .gaugewrap{gap:14px;padding:20px}
}
@media(prefers-reduced-motion:reduce){*{animation-duration:.01ms!important;transition-duration:.01ms!important}}

/* ===========================================================
   PREMIUM PASS - consistent easing, refined states
   =========================================================== */

/* cursor: adds a pressed state and a soft velocity squash driven from JS */
.cur{transition:width var(--t-micro) var(--e1),height var(--t-micro) var(--e1),background var(--t-micro),border-color var(--t-micro),opacity .25s}
.cur.down{background:rgba(255,107,0,.3);border-color:transparent}
.cur.hide,.cur-d.hide{opacity:0}
.cur-d{transition:opacity .25s,width .25s var(--e1),height .25s var(--e1)}

/* magnetic wrappers must not inherit a transition - GSAP owns them */
.magnetic{will-change:transform}

/* buttons: one curve, one duration, and a real inner-label counter-move slot */
.btn{transition:color var(--t-micro) var(--e1),border-color var(--t-micro) var(--e1)}
.btn::before{transition:opacity var(--t-base) var(--e1)}
.btn .ar{transition:transform var(--t-base) var(--e1)}
.btn:hover .ar{transform:translateX(7px)}
.btn.alt{transition:color var(--t-micro) var(--e1),border-color var(--t-micro) var(--e1),background var(--t-base) var(--e1)}
.btn.alt:hover{background:rgba(255,107,0,.07)}

/* nav: underline sweeps out then in, never cross-fades */
.nav a.link::after{transition:transform var(--t-base) var(--e2)}
.nav a.link{transition:color var(--t-micro) var(--e1)}

/* cards: single settle curve */
.f,.quote{transition:border-color var(--t-base) var(--e1),background var(--t-base) var(--e1),transform var(--t-large) var(--e1)}
.f:hover,.quote:hover{transform:translate3d(0,-6px,0)}
.f::after{transition:opacity var(--t-large) var(--e1)}

/* photo cards: caption lifts with the image */
.ph .cap{transition:transform var(--t-large) var(--e1)}
.ph:hover .cap{transform:translateY(-4px)}
.ph .badge2{transition:transform var(--t-large) var(--e1),background var(--t-base)}
.ph:hover .badge2{transform:translateY(-3px)}

/* marquee sits on its own layer so the ticker never repaints its neighbours */
.marq .t{will-change:transform;backface-visibility:hidden}

/* footer finale */
.foot-big{will-change:transform}
.foot-mask{overflow:hidden;display:block;padding-bottom:.06em}

/* mobile nav links stagger in */
.mnav a{transform:translateY(24px);opacity:0;transition:transform .7s var(--e1),opacity .5s var(--e1)}
.mnav.open a{transform:translateY(0);opacity:1}
.mnav.open a:nth-child(1){transition-delay:.1s}
.mnav.open a:nth-child(2){transition-delay:.16s}
.mnav.open a:nth-child(3){transition-delay:.22s}
.mnav.open a:nth-child(4){transition-delay:.28s}
.mnav.open a:nth-child(5){transition-delay:.34s}
.mnav a .i{transition:color var(--t-micro) var(--e1)}
.mnav a:hover .i{color:var(--orange)}

@media(prefers-reduced-motion:reduce){
  .mnav a{transform:none;opacity:1}
  .ph img,.photoband img{clip-path:none!important;transform:none!important}
}
